If you are in any kind of business or work related to interacting with the public in Nigeria, you must have at some point asked yourself: what is the best way to reach the majority of Nigerians? Well, look no further because NOIPolls has done the research and it turns out that the majority of Nigerians get their news primarily through radio (I should start selling radios at this point).
The poll indicates that there is a higher percentage of people relying more on radio as their source of news in the North-West zone (77%) and the North-East zone (72%) .
Social media is the fastest growing source of news in the country though with a total increase of 18-points and 14-points in 2015 from 2007 and 2013 respectively.
Currently 20% of Nigerians get their news primarily from social media. I expect this figure to increase rapidly in the following years.
P.S: You can contact me if you would like to take advantage of social media as means of creating publicity or marketing your brand. Call +234 (0) 8085404500 or email: [email protected]
A blog that reflects my thoughts on business management and other useful information.
Friday, July 31, 2015
Majority of Nigerians Get the News Via Radio
Labels:
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NOI Polls,
Social media,
Where Nigerians get news
How to Upgrade to Windows 10
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Sunday, July 26, 2015
Addressing 5 Popular Myths About Nigerians
A nice piece from my friends at Jovago...
There are some bitter sweet stories about Nigerians; some so
cruel several have vowed never to set feet in Nigeria or stay miles
away from any Nigerian they sight.It is not right to judge a nation by a little
fraction of people, just like a line from Asa’s Jailer – “Let’s hear he who is
without sin be the first to cast a stone.” We are all humans, regardless of boundaries;
just like we have some bad people so do we have very good people everywhere
around the world, with this said, let’s set some things right.
1. 1. Nigerians are not hostile but HOSPITABLE
Nigerians are one of the friendliest and jovial people on
the face of the earth, you shake things up. We love entertaining guests, it’s
one the things we are best at.We are reputed to have one of the best Owanbes (parties)
with good music/dance and when it comes to receiving foreigners, we do it
wholeheartedly.
1. 2. Nigerians are not fraudulent but OPENYes we have people who work hard to make their money legally
with no short cuts, so when you see a wealthy Nigerian, never jump into the
conclusion he/she is fraudulent without any facts to prove so. Not every
Nigerian approaching you for a business deal is looking to swindle you of your
money.
1. 3. Nigerians are not violent but PROTECTIVE
Nigerians do not roam about the streets with a gun or cutlass,
relax, we protect people we find in trouble regardless of whether we know them
or not, we are compassionate. Regardless of where we find ourselves, within or
outside, we stick together as one.
1. 4. Nigerians are not opportunists but HARDWORKING
Nigerians work, we have farmers, welders, carpenters,
lawyers and doctors who go about their businesses daily to provide for their personal
and family needs, we are not usually scouring the internet, looking for the
next available person to exploit.
1. 5. Nigerians are not copycats but CREATIVE
We think day and night trying to
come up with new ideas and products that will benefit the world, some of our
talented ones have made it to Forbes Magazine, CNN and many more reputable
internationalmedia organisations, we are highly talented!
If you are one of such persons that believethese myths,
there is a great deal you are missing, contrary to the bitter stories you have heard,
Nigerians are great people and Nigeria is a beautiful place to be!
If you have a contrary opinion about Nigerians, then share your
thoughts!
This is a straight from the heart write up put together by Hellen
for Jovago.com.
Thursday, July 23, 2015
Sunday, July 19, 2015
Tuesday, July 14, 2015
Snacks to Pack for Your Next Road Trip
Road trips can be exciting and adventurous, one exciting part of a
road trip are the nibbles you get to munch along the journey while enjoying the
view of the dancing trees, scenic views, skies and sun along an expressway like Benin - Ore road.
But sometimes an exciting trip can end up being a disaster because
of a few hiccups you may encounter during the trip – like constipation. To
avoid stopping every quarter of the road in search of a convenience to use, the
best option is usually to stick with light meals that will not get you easily
constipated. For this reason, the best kind of edibles to stick with will be discussed.
Most people often confuse snacks with junkies. There are healthy
snacks that do not harm the body and play as much role as a regular meal, just
that it may be less filling. Below are some snacks you should consider.
Snacks
·
Scotch egg
·
Meat Pie
·
Chin Chin
·
Puff Puff
·
Donuts
·
Buns
·
Fish rolls
·
Egg rolls
·
Popcorn
·
Cookies
·
Chips –Plantain, Potatoes or yam.
Fruits and Vegetables
Fruits are nutritious – not to sound like a cliché. They also help
you feel more comfortable and less stressed maybe because of the specific
nutrients they provide or the steady, reliable source of energy they give you.
Fruits you should go for are:
·
Grape seed
·
Berries
·
Apples
·
Bananas
·
Carrots
Drinks
You need to keep yourself hydrated, and there is a high chance you
will need a drink to control your body temperature and cool off. Sticking with
natural fruit drinks is the best option, taking something too sweetened may
make your stomach ache. You should go for drinks like:
·
Lemonade
·
Natural Fruit Juice – no additives or
colorant.
·
Water
Also note that there may be snacks, fruits or drinks listed here
you have tried and got you constipated, it is best to stay away from them.
What type of Chow or Drinks do you prefer to have on Road Trips?
Do share with me; I will love to hear them!
Friday, July 10, 2015
Incredible: This Guy is Sleeping in the Rain

So the rain that fell this morning caught me outdoors and I was trapped at Sabo, Yaba for about an hour.
I like to observe things a lot and whilst waiting for the rain to stop (which it really had no intention of doing), I found this vegetable seller sleeping in the rain with the umbrella over his head.
If someone had told me that it is possible under such circumstances in the past, I might have argued but seeing this guy proves that sleeping is a gift and if given the opportunity, some people can sleep under water!
Thursday, July 9, 2015
Learn the 3 Dos and 5 Don’ts for a JJC in Lagos
If you didn’t grow up in Lagos and are a 'Johny Just Come' (JJC),
adjusting to the hustling and bustling life of the city may be difficult for
you even if you are just to spend few days, especially if you grew up in a calm
city like Agbor
town or Akure.
People who are visiting Lagos for the first time or have
never visited usually have different conceptions based on the stories they have
garnered from various Lagosians they have met back at home, many have concluded
they cannot settle in Lagos – “it is too noisy”, “it is overcrowded”, “I can’t
cope with the stress of the traffic” they do say.
You will agree that sometimes, circumstances beyond your
control will make you become a resident of Lagos or a visitor – newjob, marriage
or attending an event of a loved one.Putting aside the stories you have heard, everyone
can cope in Lagos, you just need to open your mind to it and adhere to some dos
and don’ts like these ones below.
The 5 Dos
· Keep Calm and be Respectful
You may probably see new things around -landmarks, structures,
and more, it’s okay to look, but staring for too long or touching may just make
you look awkward with people around wondering what planet you dropped from. Learn
to say sorry if you bump into someone, don’t attack with words like “are you
blind?” or any other offensive word - try as much as possible to stay out of
arguments.
·
Don’t look Intimidated or Frightened
Depending on the area, there may be lots of noise from
traffic orpeople yelling at each other, don’t let that frighten you, simply go
about your business or steer clear from the area and move as fast as you can because
you may never tell when a fight will break out from thosearguments. Don’t be
sloppy or move around like a wanderer, act smart rather than intimidated by the
environment.
·
Blend
Relax, not everyone in Lagos is out to snatch your
belongings like you may have probably heard from those stories.Contribute
sensibly to discussions;be warm and friendly– when you need to.Yes, about your
dressing, if you do not want to draw stares or fall a prey to robbery, do away
with excessive jewelries and beads.
The 5 Don’ts
·
Don’t Trust Easily
Just like the popular saying, you do not judge a book by its
cover – just because he or she wears a suit or looks goods doesn’t mean they
can be trusted, be wise.
·
Don’t Move at Night
Except you are really familiar with the area or you have a
very good memory when it comes to roads, then you should stick with the day, at
times even places you think you know so well looks different at night.Also
avoid dark and lonely areas.
·
Don’t be Greedy
So someone walks up to you and starts telling you about this
really cool deal you should invest in or try out – “make 100,00 naira with just
10,000 naira in 3 days”, truth is, there’s a 99.9 percent chance it’s scam
- he or she is just trying to eat your
money.
·
Don’t show yourself
Even if you are your village champion, no one in Lagos
really cares; bragging and shouting may get you attention but land you in
trouble, be wise.
·
Don’t take Unlabeled Buses
To be on a safer side, commercial buses painted yellow or
BRT buses are better options, though they are couple of private cars and buses
that pick up passengers at bus stops, patiently wait for a commercial one to
take you to your destination.
Hope you find these tips useful when you make your next trip
to Lagos.
Labels:
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Akure,
Dos and Dont's,
Grow up,
JJC,
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Lagos,
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Monday, July 6, 2015
See Why You Shouldn't Build in Marshy Land

I am sure the owner of this land was happy when he bought it and was hopeful of building a nice bungalow for his family to live in.
Sadly, he bought marshy land and his uncompleted building is sinking.
It is a lesson we should all learn from especially people on a low budget that cannot afford to invest a lot of money in the kinds of foundations required to build on such terrain.
Caveat Emptor is the waning: let the buyer beware.
How to Effectively Manage Conflict in the Workplace
Labels:
Conflict,
Effective management,
workplace
Sunday, July 5, 2015
Wednesday, July 1, 2015
See Popular and Sophisticated Dishes from Nigerian Cuisine
Nigeria is blessed with a lot of tasty and mouthwatering meals.
Though some meals are peculiar to certain culture and people, it has grown to
become a popular meal that is widely consumed by various tribes because they
have come to fall in love with it. Let’s take a look at some of the mouthwatering
meals below!
·
Asun (barbequed
goat meat)
What do you think of goat meat, diced, grilled, and
then mixed with spices and pepper? You will definitely love this; it has never
failed in pleasuring the tongues. For a fun evening, it is usually the best
chop to munch with cold drinks blending with the peppery sting.
·
Edikang
Ikong
Edikang Ikong soup is
a popular meal in Akwa Ibom
and Cross River
states of Nigeria. The soup is very nutritious, geared up with a generous quantity
of pumpkin leaves and water leaves, good for replenishing the blood. It is sold
in virtually all “Calabar Kitchen” across Nigeria. The soup is best combined
with “Fufu” or pounded yam. Enjoy!
·
Abacha (African
Salad)
Abacha or African salad as it is also called is a traditional meal which
originates from the eastern part of Nigeria. Prepared from cassava which is
boiled till it softens then shredded, it is usually garnished with a lot of
traditional leaves and spices that make it taste great!So if you find yourself
in Imo, Delta, Warri or any other eastern
state, be ready to try and enjoy this meal.
· Pounded
Yam with Efo Riro
This is a generic meal that cannot really be pinned
down to any tribe, but it is mostly agreed to be the food of the western
Nigerians, especially in Ondo. The
Efo Riro soup (vegetable soup) is usually cooked with variety of assorted meat
and fishes that adds flavor. Though the soup can be combined with other
swallows, most people prefer the pounded yam, hence the delicacy. It is easy to
find in restaurants in any part of Nigeria.
OfeNsala
·
Ofe Nsala soup, also called White soup, is common in
the riverine areas of Nigeria andmostly consumed by “Ibos”. Though not white in
color, it is called white soup because oil is not used in the preparation. Meat
and fish is usually used while preparing and its taste is similar to peppersoup
- it can be sipped and enjoyed alone.
·
Banga
soup
With different versions of the soup, it tastes great
all the same – whether you are taking the Delta or
Ibo version.It is made from palm fruit, which is
boiled, and then the juice squeezed out to prepare the soup. The soup is widely enjoyed
all over Africa and it’s called different names by different groups.
Ewa
Aganyin
·
This is another dimension of beans preparation, distinct
from the usual beans porridge. The beans are cooked till very tender, then
mashed together, with the stew prepared separately. Though it is a very oily
cuisine, the tang is definitely worth all the extra calories.
· Gbegiri&
Ewedu
Gbegiri soup is a
Yoruba (Western Nigerian) soup prepared with beans. The taste comes alive when
you mix it with ewedu and stew, which is why it is mostly served with these two.
The combination of the Gbegiri, Ewedu Soup and stew will surely delight
yourtaste buds. You can get this delicacy in local restaurants around when you get
to Nigeria.
If you have not tasted any or all of these meals, then you
are missing out!Which of them is your favorite?
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